PRS President Jack Higginbotham and a small group of PRS employees came up with the idea of throwing a large party at the PRS factory in Stevensville, MD. The goal was to celebrate the company and show appreciation for the thousands of PRS fans and players around the world.
The free public 2-day event consisted of factory tours, guitar demos, and live music performances. At the seven Experience PRS events held to date, artists such as Buddy Guy, Carlos Santana, Opeth, Orianthi, SOJA, Al DiMeola, Mark Tremonti, and Ricky Skaggs have headlined the evening concerts. PRS hosted the event from 2007-2013 with a year off in 2014 to prepare for the company's 30th Anniversary.