The SE line begain in 2001 in an effort to provide high-quality, dependable guitars to players... all at the most affordable levels. PRS endorser Carlos Santana played a large role in bringing the project online, as it was his desire that players would be able to afford a quality guitar that they could enjoy playing. The Santana SE was the first model to be introduced. The all- mahogany flat top design was the first PRS Guitar made overseas in Korea. Previously the most affordable PRS Guitar was the CE Maple Top, listed at more than $2,000, when the Santana SE was introduced, it had a list price of just $738.