Hello! Jack Higginbotham here – President of PRS Guitars. I recently returned from the Rolex 24 at Daytona, our partner IMSA’s most high-profile racing event. I have not attended this race in a few years since the NAMM show (the music/gear industry’s largest tradeshow) and the Rolex have traditionally landed on the same weekend, so it felt somewhat nostalgic to land at the tiny Daytona airport and make my way back to the track. Here is a bit of a story about the weekend…
The Paul Reed Smith Tech Center (PTC) is in the business of making your guitar dreams a reality. In addition to standard PRS repairs and maintenance, the PTC specializes in making unique modifications to your guitar to meet your needs as a musician. The PTC job we are exploring today features our Hollowbody II model with a few tweaks. Check out this blog to see the PTC work!
Here at PRS we believe in the details. They’re important to us, and for that reason we have “philosophies” that we live by when we build our acoustic guitars. These time-tested methods have helped us create heirloom quality instruments for years and we’re proud of what they can do for you and for musicians all over the world.
2015 was the year of our 30th Anniversary, and now that it’s behind us, we have a new exciting year to focus on, 2016! This year is special because it celebrates the 20th Anniversary of our custom shop, affectionally known as Private Stock. Check out this blog post to learn more the anniversary and special return of “Guitar of The Month!”